You’ve heard about others telling you there are tasks you should be outsourcing in your business, but you’re not sure where to start.
If you aren’t meeting your income goal yet, it can be scary to think about paying someone to take things off your plate. Questions crop up, and you start thinking about things like:
- What happens if they mess up?
- What if they don’t do things how I want?
- What happens when they miss a deadline?
- What should I do if my graphics start to suck?
- If they upload a blog post, and it’s not edited how do I handle that?
- Is there a way I can legally protect myself?
Believe me, once that train gets rolling it can pick up steam really quick and drive you nuts. It’s better to create space to deal with the mind gremlins, acknowledge them and work with them rather than have them run rampant in your brain.
That’s why these easy tasks you should be outsourcing.
When you’re capable, and it may be a stretch at first, to start outsourcing some of these tasks just pick one. Once you see how much time you have left to attend to things that actually need your time to generate income it gets easier to outsource.
Each step in outsourcing frees you up to create amazing content your audience can’t wait to devour.
#1 Creating Graphics for Your Blog
Not everyone is great at creating graphics, and when you’re not great at this task, it can eat up hours of your time. Seriously, think back to when you were creating a graphic. Did it take you 15 mins? Or, did it take you an hour or more?
When you’re considering the amount of time it took you, be sure to include any time you went and re-edited the image because something wasn’t quite right.
If it took you longer than 15 mins to create then, that is a sure-fire sign you should be outsourcing this task.
Graphics should be crisp, clean and appealing to your audience and you shouldn’t be wasting valuable time you could be using to create content instead.
#2 Scheduling Any Clients or Calls
You should never resort to emailing back and forth with clients or potential clients. It should be smooth sailing, easy breezy, and seamless on both sides.
One of my favorite tools for this is a scheduling software called Acuity Scheduling*. This site allows you to sync your calendar with Google Calendar so that when someone schedules a time to speak with you or meet with you, it will automatically schedule on your Google Calendar.
On top of that if you block off times on your Google Calendar it will be reflected in your scheduling system so that you’ll never have conflicting times again.
This more than makes up for all those double booked slots on your calendar ;).
Not having double bookings is a win all the way around if you ask me, that’s why this one is probably the easiest one to outsource (and very cost effective too since Acuity Scheduling has a free plan!).
#3 Editing and Uploading Your Blog Posts
If your blog/business is growing rapidly to the point where you’re crunching to find time to get everything done, then this is one that you should definitely think of outsourcing.
It could give you 15 minutes to an hour each week of your time back.
On top of that, it could very well be the kick in the pants you need to actually batch create blog posts for a month or more. Nothing like a little motivation to get things going.
Hiring someone (like a virtual assistant) to edit and upload your blog posts should be a no-brainer You can quickly set up a Username just for that person and also limit their abilities to change things on your website. This will give you peace of mind knowing that you will know exactly what they’re able to change and what they can’t.
#4 Filtering and Replying to Blog Comments (i.e. Blog Comment Moderator)
While staying in touch with your audience is definitely key to cultivating and curating new and loyal followers, it doesn’t need to take you hours upon hours each week.
If you’re answering with some basic replies like, “thank you,” then outsourcing this to a Virtual Assistant would be easy as pie!
Your VA can also help you create a Standard Operating Procedure (or SOP) for replying to comments on the blog just in case the VA has to miss a few days here and there or takes a vacation (because we do that on occasion – hey, we have to have fun too!). The SOP is a guide that someone can use when they’re taking over a position for a few days.
It helps the filler VA to know what to do in certain situations and also how to handle crazy situations. You can’t be too prepared I always say! (or maybe I just like being prepared)
Save time and let this be one of those tasks you should be outsourcing.
#5 Posting on Social Media
Social media posting! Ah, this could be the bane of many bloggers existence. This is another one of those tasks you should be outsourcing. I personally know this takes up a good chunk of time each week (and I know this because I’ve done it for clients and had to track my time). That’s why it’s definitely a good task to outsource to a Virtual Assistant.
If you can pay someone else to take that off your hands, you’ll gain so much time. This is time you could use to create the most tantalizing and mind-blowing content your readers have come to lay eyes on.
Just imagine what an extra hour each week might do for your blog growth (if you don’t squander it).
#6 Vetting Your Facebook Group Requests (if you have a group)
Ok, come on now. I know you love to be on Facebook, or you just find yourself on there hours each day “connecting with your audience.” We’ve all done it, but then our eyes catch something, a video, and we have to take a peak. Or someone writes a post and has their blog attached, and it’s just what we needed to read at that particular time.
Going on Facebook can be dangerous. If you’re in a dedicated content creation space going on to vet and approve requests to your Facebook group shouldn’t be a priority. You can find someone to not only vet and approve/disapprove requests, but you can also hire someone to manage the group (a group moderator if you will).
This definitely goes on the “tasks you should be outsourcing” list if you are growing your blog and business. It might be fun to see everyone who wants in your group, you know, so you can get to know them, but it’s a time waster. You can get to know them once they’re in the group.
Having someone help vet and moderate the group also keeps the drama to a minimum.
#7 Scheduling Your Newsletters and Solo Emails
You can keep this one all day long if you want to, and most perfectionists do, but it’s a total time suck. Especially if you’re writing more than one email a week.
Outsourcing this is as easy as writing your email in a Word document and emailing it to your Virtual Assistant. From there they are able to copy and paste it into a preformatted newsletter template (you can have a VA create these as well).
It’s not a hard task, which is why it is so easy to outsource and feel confident it can be done competently and meet your expectations. Some people just can’t relinquish control, though .
There you have the 7 tasks you should be outsourcing!
Which ones do you already outsource? Which ones are you going to START outsourcing as of today? And, if you’re a VA, which of these do you help with?
Things I Recommend:
I use Tailwind to schedule out all my pins for the month. It takes a few minutes to get them all scheduled and I’m done. In the dashboard, you create the schedule of how many pins you want it to pin each day and then you can source them from Pinterest or even websites to save and schedule. I’m creating a How-To post for Tailwind soon (maybe next week) so keep checking back.
I use BoardBooster mostly right now for its pin looping capabilities. It’s amazing in that it will take one (or more) of your boards and “loop” your pins from oldest to newest and then delete the one that’s not performing the best. I’ll be playing with this in the future and detail my strategy so you can copy it.
I tried to stay away from ConvertKit because Mailchimp is free and they just added in autoresponders, but ConvertKit is THAT much easier and better in my opinion. Again, I’ll be writing a blog on this soon. But, in short, you can email your entire list at one time vs creating multiple campaigns for different lists. They make segmenting and tagging a breeze. And, they make using content upgrades a no-brainer!
The best affiliate marketing training on the “market”. Michelle knows her stuff and has been doing this since like 2010. She grew her Aff marketing income to well over $50k per month and it keeps growing too. Check out her course and be sure to sign up for my email list below. I’ll be sending out discounts to my list that you might otherwise miss.
Leave a comment below and let me know which of the tasks you should be outsourcing you’re crossing off your list.
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